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Print Production

Getting the files ready for the printer. The design looks great on your screen. Your team has approved all the comps I mailed to you. Now comes the production phase to ensure what you have seen is what you get.

“The colors and designs matched perfectly!”

File assembling can be extensive. Details to coordinate can include: Fonts (Type1 vs. TrueType); logos (eps vs. tiff); photos (resolution and color mode); printing instructions (5000ct); paper choices (12pt cover stock), and ink colors (4/4 vs. pantone). These details and more are essential to ensure your print job succeeds. It is with meticulous attention to detail that ClarkeDesign prepares all of this information for a printer in formats they can open.

I never make assumptions when doing print work, and am always careful to have multiple file formats ready in case the printer has difficulty with anything sent. With professional experience working as a pre-press assistant in my career, I am familiar with many hiccups that can surface and subsequently delay a print job. Knowing these ahead of time, and more importantly how to prevent them, is key to your successful print design job.

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